Nile breweries released on Thursday astatement that the beer company will not increase prices for its products but will rather maintain them.
The company explained that since everyone is facing the economic hardships everybody, they want to stand with all Ugandans during these hard times and get through them together where they can. That is why they are maintaining the current beer prices despite market pressures and the increasing cost of production.
Ekomoloit,Nile Breweries legal and corporate affairs Said,“We understand that prices of most commodities, including the raw materials we use to make beer, have increased across the country. However, we also understand that Ugandans are still trying to recover from the negative effect that was in the Covid-19 lockdown.”
“Our mission is to offer the best products to our consumers. We have been with them for years, we understand issues that affect them, and we want to move at their pace as they go through these hardships,”he added.
The company therefore warned sellers against hiking prices for their products, adding that the recommended retail prices have since been circulated on their social media platforms for the members of the public .
The company however noted that the decision for maintaining the beer prices is not a guarantee that change in pricing will never happen.